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      What is outsourced real estate marketing?

      Outsourced real estate marketing involves sending certain tasks associated with real estate marketing to someone who is external to your company, often overseas in locations such as the Philippines.

      Outsourcing their marketing services allowing real estate agencies to bring their marketing strategy to life via improved online presence, consistent branding, SEO optimisation and more.

      Real estate marketing assistants can complete an array of tasks, including but not limited to:

      • New listing campaigns
      • Just sold / just leased campaigns
      • Auction campaigns
      • Social media management
      • Video editing
      • CRM management
      • Collateral development

      Why do agencies outsource real estate marketing services offshore?

      Digital marketing for real estate agencies has become a crucial business function. With growth in digital media use and technology, digital marketing has become complex and highly resource intensive. It’s one of the many reasons why agencies are tapping into the offshore market to get the help they need to build a successful online presence.

      With the help of offshore staffing solutions, real estate agencies are relieving their local team of back office admin, allowing them to focus on growing their rent roll, building client relationships and initiating business development strategies. As a result of offshore employment costs being up to 70% cheaper compared to hiring locally, agencies around Australia are now able to remain highly competitive in their market - all due to lower overheads and improved efficiencies.

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      What other real estate job roles can be outsourced?

      Beepo works with many agencies and provides support for a number of roles, in addition to real estate marketing assistants. These include, but are not limited to:

      The benefits of outsourcing real estate marketing services

      Key benefits associated with outsourcing real estate marketing services to the Philippines include:

      • Efficiency increase

        By handing over transactional broker support officer's tasks to the offshore team, you are providing your local team with the opportunity to take on more work. By distributing workload across your offshore and onshore teams, your businesses efficiency and productivity levels will increase.

      • Cost Savings

        By hiring an outsourced team to assist your onshore departments with these broker support officer's tasks for a fraction of the price, your organisation's overheads and staff costs will dramatically decrease, by up to 70%.

      • Increased employee satisfaction

        Broker support officers’ tasks can be quite tedious and time consuming. By handing over these repetitive jobs to your offshore team, you will see an increase in employee satisfaction as your onshore team will be able to focus on what they were initially hired to do.

      • Business growth

        By enabling additional capabilities through your offshore team, you will be able to provide your local employees with the capacity to take on more work. This in turn will lead to sustainable business growth.

      What are the costs associated with outsourcing real estate marketing management services?

      Outsourcing your real estate marketing services to the Philippines can represent significant employment cost savings for your business of up to 70%. At Beepo, we offer a simple monthly fee to help you reduce your overheads and focus on growing your business. This monthly fee covers everything from infrastructure, security, management and recruitment, to training, IT, legal and staff benefits.


      For more detailed information on costs, please arrange a consultation so we can tailor a solution to suit your unique business needs.

      The Beepo advantage

      Beepo is an outsourcing company based in Australia that offers agencies a distinct competitive edge with offshore staffing solutions. We take the time to understand the hardships our clients face when it comes to recruiting hard working, dedicated staff. The Philippines is renowned for its real estate talent pool. This makes us adept at finding and recruiting the best of the best in terms of marketing support for your agency.

      Interested in learning more about the outsourcing solutions we can provide for your business?
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